Meet your NeetiKaar
Hello!
My name is Yash and I am a Business Strategy (Neeti) & Management Professional. I live in Bengaluru, India and am currently working as a Consultant at Deloitte.
Outside work, I can be found chilling around with my pet cats, taking long drives, pretending to be a home chef and training at kickboxing.
Professional Summary
I am a high-performing Strategy (Neeti) & Management Consultant specialising in Revenue Operations & Program Management with experience across-across IT, Fintech, BFSI, E-commerce & Energy sector for global giants as well as startups.
I have worked with global clients to formulate, implement and mobilize their customer strategy in domains of sales enablement, digital marketing, CRM, marketing automation, product marketing, campaign strategy, and other large and small scale marketing capability transformation efforts.
Connect with me on LinkedIn
My Area of Expertise
A Generalist by nature, I bring to the table a unique and diverse mix of skill sets for all things customer. From hands on experience of setting up 0-1 customer strategy team at a startup to consulting Fortune 500 companies at Deloitte, I have worked across the breadth and depth of customer domains including digital marketing, sales enablement, marketing automation, customer service and customer experience strategy.
Revenue Operations
I specialize in aligning and optimizing revenue-generating teams to drive growth and efficiency. With expertise in data analysis, process automation, and CRM management, I collaborate with leadership to set and achieve revenue targets, mitigate risks, and lead strategic initiatives that maximize business revenue and minimize costs.
GTM Strategy
I am experienced in aligning product, sales, and marketing teams for successful launches and go-to-market events. With expertise in market research, positioning, and customer journey optimization, I manage product launches, track performance metrics, to drive continuous improvement to ensure market success and business growth.
Omnichannel CX Strategy
I am adept in developing and managing strategic marketing campaigns, coordinating cross-functional teams to drive results. I excel in budget management, market research, and automating processes to enhance brand consistency and customer engagement. I focus on delivering impactful, measurable marketing programs that directly impact top line.
My Unfolding Journey
I have had the opportunity to learn and develop in diverse environments, where challenging journeys have shaped me to be an extremely motivated, self-starter even in unchartered domains.
2013 - 2017
B.Tech
Delhi Technological University (DTU)
(Formerly DCE)
Mathematics & Computing
2017- 2020
Founder's Office Executive
Digital Marketing
Sales Enablement
Marketing Automation
Content Marketing
Campaign Management
2020 - 2022
M.B.A
Indian Institute of Management, Kozhikode (IIMK)
Finance, Marketing, Strategy
2022 - Present
Management Consultant
GTM Strategy
Revenue Operations
Marketing Strategy
Sales Enablement
CX Journey Management
Tools Of My Trade
Planning & Whiteboarding
Certified
Campaign Strategy
Social Media
Certified
Marketing Automation
Certified
CRM & Sales Enablement
Workflows & Automation
Let's Talk
